Disclaimers

AJAC NAMES MITSUBISHI OUTLANDER

BEST MID-SIZE UTILITY VEHICLE IN

CANADA FOR 2023

MITSUBISHI OUTLANDER BEST MID-SIZE UTILITY VEHICLE IN CANADA FOR 2023

  • Platform features enhanced driving dynamics and responsiveness
  • Base trim includes Super All-Wheel Control (S-AWC), class-leading 11 airbags, standard third-row seats and advanced safety technology including automatic rear emergency brake
  • Feature laden lower trims include power panoramic roof, telematics, and 20-inch wheels; Mid trim includes a feature list normally reserved for top packages
  • Choice of drivetrain includes an impressive plug-in hybrid option

MISSISSAUGA ON, January 19, 2023 - Today, the Automobile Journalists Association of Canada (AJAC) announced that the Mitsubishi Outlander has been named the "Best Mid-Size Utility Vehicle in Canada for 2023." Recently completely re-designed and re-engineered, the Outlander is the company's flagship delivering safety, confident performance and striking, distinctive appearance both outside and within.

"This selection is an honour and an important recognition of the performance, style, and excitement the Outlander delivers to Canadian families," confirms Steve Carter, Director, Marketing at Mitsubishi Motor Sales of Canada, Inc. "Mitsubishi continues to offer value for consumers by providing its long list of safety and comfort features plus remarkable reliability throughout its trim levels. Every Outlander delivers comfort and esthetics usually found only on top trims. As a result, Canadian drivers have chosen the Outlander in record numbers."

AJAC journalist members, who collectively comprise the most esteemed group of professional automotive media in Canada, submitted more than 1700 ballots over nearly an entire calendar year. As in recent years, the 2023 Award program considered vehicles that are newly redesigned, refreshed, and carried over from previous model years, provided a minimum number of ballots were submitted by AJAC journalists. These professional journalists test entries on the same roads and in the same conditions experienced by Canadian drivers from coast to coast.

The winner of the category was announced today at the Montreal International Auto Show voted from a finalist group of three vehicles in each of 12 categories. Now named the top vehicle in its category, Best Mid-Size Utility Vehicle in Canada, the Mitsubishi Outlander is in the running to be named 2023 Canadian Utility Vehicle of the Year. That honour will be revealed as part of the opening ceremonies for the Canadian International Auto Show in Toronto on February 16, 2023.

About the 2023 Mitsubishi Outlander

As the best-equipped Mitsubishi ever sold in Canada, the Outlander offers an impressive array of standard and available advanced driver assistance systems to increase driver convenience, confidence, and safety.

Powering the all-new Outlander is a 2.5-liter, four-cylinder gasoline engine mated to a Continuously Variable Transmission (CVT). Fuel economy for this vehicle is 9.7 (City) /7.9 (Highway) /8.9 (Combined).

Mitsubishi's rally-derived Super All-Wheel Control (S-AWC) all-wheel drive system is standard from base trim. This system provides drivers with six drive modes to adjust the electronically controlled AWD system, allowing drivers to feel more confident in all road conditions.

Powering the all-new Outlander PHEV is an upgraded twin motor AWD (114HP front motor and 134HP rear motor) S-AWC (Super All-Wheel Control) system providing ideal longitudinal torque distribution control delivering safety, security, and comfort in all road conditions.

Longer range is provided by a larger drive battery as well as a larger fuel tank. The electric-only range has been expanded to 61 km while the overall range has been increased to 687 km using both the gasoline engine and twin electric motors.

Families can be assured that a wide array of driver assistance and safety features are standard right from base including Forward Collision Mitigation (FCM), Rear Automatic Emergency Braking, Blind Spot Warning (BSW), Lane Departure Warning (LDW), Driver Attention Alert (DAA), Rear Cross Traffic Alert (RCTA), Automatic High Beam (AHB), Hill Descent Control (HDC), Trailer Stability Assist (TSA), and a class-leading 11 air bags.

Every 2023 Outlander comes with one of the industry's leading warranties: a 10-year/160,000-km powertrain limited warranty; 5-year/100,000-km new vehicle limited warranty; and 5-year/unlimited mileage roadside assistance program. The all-new 2023 Outlander PHEV additionally comes with a 10-year/160,000-km lithium-ion battery limited warranty.

Source: mitsubishi-motors.ca


Mitsubishi Mirage sweeps Vincentric's Certified Pre-Owned best value in Canada Awards

October 19, 2020

  • Winner Best CPO Value in Canada -- Passenger Car Brand Category
  • Winner Best CPO Value in Canada -- Subcompact Hatchback Segment
  • Winner Best CPO Value in Canada -- Subcompact Segment

One of Canada's least expensive vehicles to own and Canada's most fuel-efficient non-hybrid gasoline fueled vehicle, Mitsubishi Mirage has earned every possible category in its class for the 2020 Vincentric Best Certified Pre-Owned Value in Canada Awards. Mitsubishi was awarded winner of the overall Passenger Car Brand Category. Mitsubishi Mirage was awarded the Best CPO Value in Canada in the Subcompact Hatchback Segment. Mitsubishi Mirage G4 subcompact sedan was awarded the Best CPO Value in Canada -- Subcompact Segment.

"Mitsubishi Mirage is a vehicle for our times. Backed by Mitsubishi's industry leading 10-year fully transferable warranty, Mirage customers are more than satisfied with the value of their vehicle from low cost to purchase and low price to own. We'll see even more value for our customers when the newly redesigned Model Year 2021 Mirage debuts in dealerships early next year," said Paul Simmonds, Vice President, Sales & Marketing, Mitsubishi Motor Sales of Canada, Inc.

Value is determined by Vincentric using a statistical analysis that incorporates the total cost of ownership and current market price of all CPO vehicles for the applicable model years. The Lowest CPO Cost to Own claim uses 5-year total cost of ownership to identify CPO vehicles that are best in class. Ownership costs are measured in the following areas: depreciation, insurance, fees and taxes, maintenance, financing, opportunity cost, fuel and repairs.

The starting MSRP for the 2020 Mirage ES is $12,298 including standard automatic climate control. The 2020 Mirage ES has four price lines to choose from including the fuel-sipping Mirage ES 5MT and Mirage ES with Continuously Variable Transmission. Key safety features come standard on the Mirage including standard rearview camera, brake assist system, active stability control, anti-lock braking system and seven air bags. The 2020 Mirage ES CVT has a combined city/highway rating of 6.2L /100 km fuel efficiency.

Mitsubishi Mirage ES is also the recipient of a Vincentric 2020 Best Fleet Value in Canada Award for the fourth consecutive year. Also in 2020, Mitsubishi Motors was ranked the top Japanese Automotive brand in the J.D. Powers Initial Quality Survey.

Mitsubishi Mirage is backed by the best warranty in the world -- including a 10-year or 160,000-km limited powertrain warranty and a five-year or 100,000-km limited new vehicle warranty along with five years, unlimited kilometres roadside assistance. The warranty is fully transferable.


Source: mitsubishi-motors.ca

STORE AWARDS

"Responsiveness" and "Accountability" Give Award-Winning Dealers a Boost to the Top of This Year's List

WALTHAM, Mass., March 9, 2023 /PRNewswire/ -- DealerRater, a leading reputation management and car-dealer review platform and company of Cars.com Inc. (NYSE: CARS), today announced its annual Dealer of the Year Awards (DOTY). In total, 1,197 dealers were awarded out of 18,600 dealerships across the U.S. and Canada. Winners were selected based on more than 1.1 million consumer reviews and ratings submitted online by car shoppers last year.

"The Dealer of the Year Awards recognize local dealerships that take the extra time to elevate the consumer experience and seek out feedback for continuous improvement," said Jamie Oldershaw, general manager of DealerRater. "Ninety percent of consumers1 use dealership reviews when buying a car, so it's more important than ever that dealers seek out customer feedback to amplify their reputation and long-standing history of creating a quality car shopping experience."

There are two key areas that helped winning dealerships get boosted to the winner's circle in DealerRater's Dealer of the Year Awards:

  • Responsiveness: Eighty-five percent of DOTY winners actively responded to new customer reviews, compared to just 40% of non-DOTY dealers.

  • Dealership Employee Accountability and Performance: Eighty-seven percent of winning dealers enable their employees to be tagged and rated on DealerRater reviews and 67% have employee pages where customers can give individual feedback, which holds everyone in the dealership accountable to improving their customer experience.

The DealerRater Dealer of the Year Awards are presented annually to the top U.S. and Canadian car dealers with 25 or more reviews based on categories such as trade-in and financing experiences, quality of work, transaction speed, pricing transparency and overall experience, key drivers of repeat and referral business.